ENQUIRY FORM

Support Counterfeit Prevention Roll-Out in Multiple Countries for Infant and Adult Formula Milk Manufacturer

Customer

Infant and adult formula milk manufacturer

Industry

Infant Formula Industry

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Case Study

Challenge

• Counterfeit prevention

• Need for complete visibility of product movement and improved business insights

• Link with the current CRM system to extend to loyalty management

• Support multiple countries roll-out through a cloud-based solution

Solution

• Instantaneous product authentication for customer protection

• Real-time business data and product movement information

• Digitalised loyalty program to ease loyalty redemption process

Results

• Business insights improving product positioning

• Timely damage control should issue arise

• Cost-saving and ease of loyalty redemption process